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Hello. This is the news that the Internet is treated as facts, not rumors.


It is very likely that Apple will ship its next- generation iPhone, or an iPhone that ships in less than two years, with its own designed GPU, not the traditionally powered Imagination Technology's graphics core, PowerVR.


Apple has a chipset designed on its own for CPU cores in APs. Apple's A series is chipset designed by Apple from scratch, whereas Samsung Exynos or Huawei Kirin series is based on ARM Cortex.





However, GPUs for smartphone graphics have been supplied with PowerVR from Imagination Technology.


PowerVR was often used in previous Android smartphones, and it was widely used on Intel Atom CPUs. Furthermore, Apple, which was quite aggressive with the PowerVR GPU, has been used quite a lot with PowerVR on its iPhone.


As for the smartphone GPU, Qualcomm's Adreno, ARM's Mali and Imagination's PowerVR are Top 3 Mobile GPU's




However, the next generation of iPhone does not have this PowerVR at all, and the fact that it is equipped with a GPU designed by Apple is a fact that Imagination is a little embarrassed. Furthermore, Apple has reported this fact directly to Imagination Technology. Apple has said it will no longer pay Imagination for royalties paid by purchasing PowerVR.


Imagination Technology has asked that why apple is not using its PowerVR, but Apple is not answering these requests.


Therefore, it is very prominent in stock prices that are sensitive to these things.



The stock price, which was 268.75 peny (2.69 pounds) before the announcement, was announced and the stock price fell at a surprising pace as soon as the stock market opened the next day. The stock has plunged by one pound and nearly 70% of its stock has been smashed.


As Imagination Technology has lost its biggest customers, it is responding to this issue very sensitively. The reason why Apple does not want to use PowerVR is because Apple suspects that Apple has cooperated in secretly removing PowerVR's technology and creating it on its own GPU.


Even if Apple has the world's # 1 cash reserves and the world's leading developers, it's very difficult to build the GPU on its own in a short time. So far, few companies have been manufacturing graphics cores, and Qualcomm has been able to build Adreno GPUs only after acquiring AMD (formerly ATI's) mobile graphics business.



So it is quite difficult for Apple to produce the GPU without the original technology. As a result, Imagination Technology suspects that it has violated its intellectual property rights (IP) and created technology.


Apple has suddenly abandoned its powerful PowerVR GPU and turned its route to its own development because it plans to block spending by not paying royalties anymore, but because the next-generation Apple A-series designs are more efficient, There is speculation that it may have turned the route toward not maintaining the relationship with Imagination.


Although it is possible that the next-generation iPhone will have its own GPU, it is unlikely that it will be available at the moment when it is only six months away. The news is close to rumor, but the plan to ship a built-in GPU from the iPhone, which will be released two years later, seems quite credible.


Imagination expressed its willingness to fight legal ties with Apple because of the sudden notice and allegations of patent infringement. It's still a good idea to see when Apple's own GPU will be released to the world.

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